Dubai Shopping Festival 2026–2027: Shopping, Shows and Events in Dubai

From December 4, 2026, to January 17, 2027, Dubai will host the 32nd edition of the Dubai Shopping Festival (DSF), one of the city's most anticipated annual events. For 45 days, shopping malls, entertainment venues and popular destinations across the emirate will offer special promotions, concerts, cultural experiences and family-friendly activities.

Whether you are looking for great deals, live entertainment or a memorable holiday, the festival takes place during one of the most exciting times of the year in Dubai.

What Is the Dubai Shopping Festival?

The Dubai Shopping Festival is an annual event that brings together shopping, entertainment, tourism and cultural activities throughout the city.

Launched in 1996, it has become one of Dubai's best-known events, attracting both residents and international visitors interested in shopping and entertainment.

During the festival, participating retailers offer special deals on a wide range of products, including fashion, electronics, beauty products, jewellery and homeware.

But DSF is about much more than shopping. Concerts, outdoor markets, restaurants and family activities also contribute to the festive atmosphere.

Shopping Deals Across Dubai

Major Shopping Malls

One of the main attractions of the Dubai Shopping Festival 2026–2027 is the opportunity to explore the city's major shopping malls.

Dubai Mall, Mall of the Emirates and Dubai Festival City Mall are among the most popular destinations, offering international brands, luxury boutiques and entertainment facilities.

During the festival, participating stores may offer discounts, seasonal promotions and exclusive deals.

From fashion and accessories to electronics and home products, there is a wide selection of items to suit different budgets.

Shopping for Every Budget

The festival attracts both luxury shoppers and visitors looking for great deals.

International brands, local retailers and department stores participate in seasonal promotions, offering products at a wide range of prices.

Whether you are looking for a new outfit, an electronic device, cosmetics or gifts, there are plenty of options.

It is worth comparing offers and checking promotions at individual stores, as discounts and stock availability vary throughout the festival.

Much More Than Shopping

Concerts and Live Entertainment

Entertainment plays an important role in the Dubai Shopping Festival.

Throughout the festival, visitors can attend concerts, performances and special activities at several locations across Dubai.

Dubai Festival City Mall, particularly the Festival Bay waterfront area, is one of the venues associated with DSF entertainment.

Events such as DSF Nights bring music and a festive atmosphere to the city, attracting both residents and tourists.

Artists and schedules change from one edition to another, so visitors should check the official programme before planning their visit.

Outdoor Markets and Independent Creators

The festival also offers outdoor experiences combining shopping, food and entertainment.

Market Outside The Box (MOTB) is one of its best-known concepts, showcasing independent brands, emerging creative businesses and lifestyle experiences.

Visitors can discover fashion, accessories, food stalls and artistic activities in a lively outdoor setting.

These markets offer an alternative to traditional shopping malls and provide an opportunity to discover emerging brands and independent creators.

Food, Dining and Family Activities

Dubai's Food Scene

Food is an essential part of the festival experience.

Restaurants, cafés, street food stalls and pop-up dining concepts can be found throughout the city.

Beach Canteen, associated with the festival, offers a relaxed outdoor experience with food, entertainment and activities near Dubai's coastline.

From international cuisine to local specialities, Dubai's diverse food scene caters to different tastes and budgets.

Family-Friendly Entertainment

DSF also appeals to families looking for activities during the winter season.

Shopping malls and selected entertainment venues offer children's activities, interactive experiences and performances.

Outdoor spaces allow visitors to enjoy Dubai's pleasant winter weather while taking part in leisure activities.

Families can combine shopping, dining and entertainment to enjoy a full day exploring different parts of the city.

Discover Dubai Beyond the Shopping Malls

Outdoor Activities in Hatta

For visitors who prefer outdoor activities, Hatta offers a very different experience from Dubai's busy shopping districts.

Located in the mountainous eastern part of the emirate, Hatta is known for its natural landscapes and adventure activities.

Hatta Wadi Hub has been associated with DSF activities, offering outdoor experiences and family entertainment.

It is an opportunity to discover another side of Dubai, away from its skyscrapers and shopping malls.

Dubai's Winter Atmosphere

The festival takes place during one of the most pleasant times of the year to visit Dubai.

With milder temperatures and a busy events calendar, December and January are ideal months for outdoor activities, shopping and sightseeing.

Visitors can combine festival activities with trips to Dubai's beaches, waterfront destinations, restaurants and cultural attractions.

This combination of shopping, entertainment and tourism appeals to both international travellers and local residents.

Why Visit the Dubai Shopping Festival 2026–2027?

DSF offers an opportunity to discover the city through shopping, entertainment and cultural experiences.

Unlike events held at a single venue, the festival takes place across multiple locations, allowing visitors to explore different neighbourhoods and attractions.

It attracts fashion enthusiasts, families, tourists and residents looking for special promotions and entertainment.

From international brands and concerts to outdoor markets, the 45-day programme offers a wide variety of experiences.

Practical Information

Event: Dubai Shopping Festival 2026–2027

Dates: December 4, 2026 – January 17, 2027

Location: Multiple venues across Dubai, United Arab Emirates

Duration: 45 days

Category: Shopping, Entertainment, Food, Lifestyle and Family Activities

Main Festival Entertainment Venues

Dubai Festival City Mall – Festival Bay

Address: Crescent Road, Al Kheeran, Dubai Festival City, Dubai, UAE.

Activities: DSF Nights, concerts, waterfront entertainment, shopping and dining.

Sunset Beach – etisalat Beach Canteen

Address: 22 Al Sagi Street, Sunset Beach, Umm Suqeim, Jumeirah, Dubai, UAE.

Activities: Food stalls, entertainment, creative workshops and family activities.

Announced dates: December 10–27, 2026.

Dubai Design District (d3) – Market Outside The Box (MOTB)

Address: Dubai Design District, Ras Al Khor Road, Dubai, UAE.

Activities: Outdoor shopping, independent brands, food, creative experiences and entertainment.

Expected dates: January 8–24, 2027. Visitors are advised to confirm the final venue and programme.

Hatta Wadi Hub – DSF x Hatta

Address: Hatta Wadi Hub, Sufayri, Hatta, Dubai, UAE.

Activities: Outdoor activities, food experiences, family entertainment and seasonal activities.

Major Shopping Destinations

Dubai Mall

Address: Financial Centre Road, Downtown Dubai, near Burj Khalifa, Dubai, UAE.

Highlights: International brands, luxury boutiques, electronics, restaurants and entertainment.

Mall of the Emirates

Address: Sheikh Zayed Road, Al Barsha 1, Dubai, UAE.

Highlights: Luxury shopping, international retailers, restaurants and Ski Dubai.

Dubai Festival City Mall

Address: Crescent Road, Dubai Festival City, Dubai, UAE.

Highlights: Shopping, restaurants, waterfront entertainment and DSF Nights.

Ibn Battuta Mall

Address: Sheikh Zayed Road, Jebel Ali Village, Dubai, UAE.

Highlights: International retailers, restaurants and six themed shopping courts inspired by different cultures.

City Centre Deira

Address: 8th Street, Port Saeed, Deira, Dubai, UAE.

Highlights: Shopping, dining and family entertainment.

City Centre Mirdif

Address: Sheikh Mohammed Bin Zayed Road, Mirdif, Dubai, UAE.

Highlights: Fashion, lifestyle shopping, restaurants and leisure activities.

City Walk

Address: Al Safa Street, Al Wasl, Dubai, UAE.

Highlights: Outdoor shopping, restaurants, lifestyle experiences and entertainment.

Bluewaters Island

Address: Bluewaters Island, off Jumeirah Beach Residence, Dubai, UAE.

Highlights: Waterfront restaurants, shopping and leisure activities.

The Beach, JBR

Address: The Walk, Jumeirah Beach Residence, Dubai Marina, Dubai, UAE.

Highlights: Beachfront shopping, restaurants and outdoor entertainment.

Al Seef

Address: Al Seef Street, Al Hamriya, Bur Dubai, Dubai, UAE.

Highlights: Shopping in a traditional-style setting, waterfront restaurants and cultural experiences.

Mercato Shopping Mall

Address: Jumeirah Beach Road, Jumeirah 1, Dubai, UAE.

Highlights: Fashion boutiques, restaurants and Italian-inspired architecture.

The Outlet Village

Address: Jebel Ali, near Dubai Parks and Resorts, Dubai, UAE.

Highlights: Outlet shopping, major brands and discounted designer collections.

Festival Plaza

Address: Jebel Ali Village, Dubai, UAE.

Highlights: Shopping, home furnishings and family-friendly restaurants.

Palm Jumeirah Mall

Address: Palm Jumeirah, Dubai, UAE.

Highlights: Retail stores, restaurants and lifestyle shopping.

Nad Al Sheba

Location: Nad Al Sheba, Dubai, UAE.

Highlights: A district associated with festival shopping activities. Exact participating venues should be checked in the official programme.

Tickets and Visitor Information

Admission: The Dubai Shopping Festival does not require a single general admission ticket. Shopping malls are generally free to enter, while certain concerts, attractions and experiences require paid tickets.

Official Website: https://www.visitdubai.com/en/festivals-and-events/dubai-shopping-festival

Important: The festival takes place across multiple locations. Not every shopping destination hosts official activities every day. Check the official programme for confirmed venues, participating stores, dates, opening hours and ticket information.

Experience the Dubai Shopping Festival 2026–2027

The Dubai Shopping Festival 2026–2027 promises 45 days of shopping, entertainment, dining and activities throughout the city.

With international brands, outdoor markets, concerts and family-friendly attractions, the festival remains one of Dubai's major winter events.

Whether you are visiting Dubai for the first time or already living in the city, DSF offers an opportunity to enjoy shopping and entertainment while discovering different parts of the emirate.

Mark your calendar: December 4, 2026, to January 17, 2027.